Tuesday, November 12, 2013

Annoying Online Stores

It's pretty clever -- and a little creepy -- the way Google "reads" your emails and then puts ads next to your posts that you would possibly be interested in.

I clicked on one of them tonight.

I was immediately taken to that site. After about five seconds, the screen grayed out, and a pop-up window came up demanding my email address.

Nope. I have NO idea whether or not I'm interested in your website or no at that point. If I am, I will gladly give you my email address, but I want that to be my choice, not your demand.

Look around, aggressive websites: there are literally thousands of places to get just about anything one could want to buy on the internet. I don't have to shop at the ones that are instantly annoying.

But graying the screen out until I give you my email address is an ironic strategy, because the effect was to gray out my interest in your store.

This store was Joss & Main, but there are plenty of you out there. I hope you know who you are.

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